How clearly can the AI era see you?

The Signal Index

A free, transparent score of how AI and search find, understand, and recommend you. In two parts.

  • Enter your domain for Part 1, free and instant. Your Foundation Score: can the machines reach, read and understand you.
  • Add your email for Part 2, also free: how AI actually answers about you across ChatGPT & Perplexity. (Your email is only used to verify you and send the free report.)
  • You get a scored report and a prioritised roadmap, and we fix what you'd rather not.

We make you legible, so you get chosen, not the loudest.

One number, four places you can stand.

0–39

Invisible

The machines don't know you exist.

40–64

Emerging

Findable by name; weak in AI answers.

65–84

Visible

You show up, with real authority.

85–100

Dominant

The answer AI keeps giving.

How we measure, in the open

Our framework. No black box.

One hundred points, five dimensions. Here is exactly what we score and the weight each carries.

AI Answer Presence · 28
Machine Representation · 18
AI Legibility & Retrieval-Readiness · 20
Search Findability · 19
Authority, Sources & Proof · 15
AI Answer Presence28 pts
  • Named when asked about you by name
  • Named for 'category in location'
  • Named for 'best category in location'
  • Named for the problem you solve
  • Prominence/position when named (first vs buried)
Machine Representation18 pts
  • Exists as a knowledge entity (Wikidata / Google KG / Wikipedia)
  • AI describes you accurately (matches ground truth from your site)
  • AI knows your key facts (what you do, where, for whom)
  • Favourable sentiment in the description
  • No contradictions / hallucinations about you
AI Legibility & Retrieval-Readiness20 pts
  • llms.txt present
  • AI crawlers allowed (GPTBot, CCBot, PerplexityBot)
  • Valid schema.org (Org/LocalBusiness/FAQ)
  • Machine-readable value proposition (title+meta+H1)
  • Answer-structured content (FAQ / Q&A)
  • Entity consistency (sameAs links, consistent NAP)
  • Groundable content depth
Search Findability19 pts
  • Ranks for own brand name
  • Appears for 'category in location'
  • Appears for 'best category'
  • robots allows + sitemap present
  • Indexable + correct canonical
Authority, Sources & Proof15 pts
  • Present in the source types LLMs cite (Wikipedia, industry directories, review platforms, news)
  • Authoritative third-party mentions / backlinks
  • Local business profile (Google Business / Yandex / Naver per market)
  • Technical trust (HTTPS, mobile, performance)

Reproducible by design: the same site, measured again, scores the same.

The Signal Files

Field notes on visibility, in your inbox.

The research behind how brands get seen now. The Signal Files, the moment they publish. No noise.

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